Cash Solutions For Your Clients’ Total Financial Picture
Help your clients save smarter and achieve their financial goals with cash management solutions from AssetMark.
Where Do Clients Hold Their Cash?
Clients often hold large cash balances in low-interest bearing bank accounts earmarked for different savings goals.
Whether it’s for emergency fund, buying real estate, college tuition, capital for business, or other short-term needs, clients want access to a better cash strategy to meet their needs.
Why Cash Solutions?
Traditional bank accounts are often not optimal for your clients. If you’re not talking to them about cash management, somebody else is. Elevate your services with cash solutions that could help your clients improve outcomes and meet their financial goals.
Liquidity Management
Effective cash solutions help ensure clients have readily accessible funds for short-term expenses, emergencies, large purchases, and investment opportunities.
Optimizing Returns
Help your clients maximize the value of their cash holdings with high-yield cash accounts or short-term investments that offer competitive returns.
Risk Management
Cash solutions can help your clients reduce risks associated with single-bank exposure through extended FDIC insurance on multi-million balances. It can also help minimize cash flow issues and lack of liquidity for unexpected needs.
Convenience
Consolidating your client’s cash minimizes the need for maintaining multiple accounts across several banks and simplifies tracking.
How Cash Management Can Benefit Your Practice
Elevate Your Service Offerings
Up your game with a full suite of safe and competitive cash accounts and short-term investments designed to optimize your clients’ cash holdings. These options provide easy access to funds and help to maximize their overall financial performance.
Reinforce Your Value
A cash strategy can provide a safety net for clients, supporting financial stability despite market shifts or their changing needs. Providing cash management services helps position you as a holistic and indispensable partner in the financial journeys of your clients.
Grow Your Assets
Offering comprehensive cash management services can help you attract new clients seeking robust, all-encompassing financial solutions. Demonstrating expertise in this area enhances your value proposition, helps foster stronger client relationships, and increases client retention.
Why AssetMark?
AssetMark is your one-stop source for cash solutions. We provide a lineup of cash accounts and short-term investments designed to help you customize the right solution for your clients’ unique needs in terms of safety, liquidity, and competitive returns. Get the professional expertise, dedicated support, and robust resources you need to help you personalize a cash management proposal for your clients.
Ready to get started?
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Sources
1 Cerulli US High Net Worth and Ultra High Net Worth Markets 2023., Net Worth Component by Financial Asset Range, 2021E. Note that the data does not include short-term bond funds but does include all individual bond holdings, regardless of duration.
2 KKR 2023 Family Capital Survey
3 The standard insurance amount is $250,000, per insured bank. More information can be found at fdic.gov/deposit/deposits/
4 FDIC insurance varies by term up to $10 million per term per week. If you withdraw funds from a CD before maturity, substantial penalties will incur. Early withdrawal penalties will be imposed by the institution that issued the CD and are as follows:13-week CD, 90 days of simple interest; 26-week CD, 90 days of simple interest; 52-week CD, 180 days of simple interest; 2-year CD, 360 days of simple interest; 3-year CD, 540 days of simple interest. An early withdrawal penalty may invade principal. No penalty will be charged for early withdrawal of a CD upon the death of an individual who is the sole or joint owner of the CD. See theCash Program Disclosure Statement and Custody Agreement for details and restrictions.
Important Information
This is for informational purposes only, is not a solicitation, and should not be considered investment, legal, or tax advice. The information in this report has been drawn from sources believed to be reliable, but its accuracy is not guaranteed, and is subject to change. Investors seeking more information should consult with their financial advisor.
Investments are not FDIC insured, not bank guaranteed, and can lose value. Investing involves risk, including the possible loss of principal. Past performance does not guarantee future results.
Asset allocation cannot eliminate the risk of fluctuating prices and uncertain returns. There is no guarantee that a diversified portfolio will outperform a non-diversified portfolio. No investment strategy, such as asset allocation, can guarantee a profit or protect against loss. Actual client results will vary based on investment selection, timing, and market conditions. It is not possible to invest directly in an index. Investments in equities, bonds, options, and other securities, whether held individually or through mutual funds and exchange traded funds, can decline significantly in response to adverse market conditions, company-specific events, changes in exchange rates, and domestic, international, economic, and political developments. Investments in bonds and fixed income related securities involve market and interest rate risk (prices can decline, if interest rates increase), and default risk (an issuer being unable to repay principal and interest).
For more complete information about the various investment solutions available, including the investment objectives, risks and fees, please refer to the Disclosure Brochure and applicable Fund Prospectus. Please read them carefully before investing. For a copy, please contact AssetMark or your financial advisor.
High Yield Cash, AssetMark CD Plus, and Insured Cash Deposit are services of AssetMark Trust Company, an Arizona trust company and an affiliate of AssetMark, Inc. AssetMark is an investment adviser registered with the U.S. Securities and Exchange Commission. AssetMark Asset Management, division of AssetMark, Inc., includes the firm’s proprietary investment strategies.
6826078.1 | 08/2024